Every marketing channel has best practices. For websites, it comes down to being user-friendly. Without this, even a terrific-looking website may discourage visitors from signing up for a free e-book or consultation. Be sure your website follows these 5 rules that make it easier to attract visitors and convert them.
Technology changes so rapidly. With disaster recovery (DR), we see business owners clinging to ideas that no longer apply. What kind of DR myths are still widely accepted by the masses? Here are three that need to be retired immediately.
Tape backups are the best DR solution
Backup tapes are physical objects that deteriorate over time.
Storing files in the cloud is common nowadays, making things convenient for business owners who want to manage their data on the go. But the number of ways to do this can be daunting, especially to the uninitiated. Don’t get lost in the sea of options.
Running a business can be overwhelming. You have to prepare annual budgets and monthly sales targets, develop your products and services, and market your brand. On top of these, you also have to deal with various customers’ issues and concerns. Indeed, customer service is an integral part of any business that must be taken seriously if you want to keep your clients.
If you’re tired of using an uncomfortable mouse or struggling with your laptop’s trackpad, it’s time to buy a new one. But with so many brands and models out there, where would you even start looking? Here are a few tips that will help you decide on the right mouse.
The battle of the web browsers has raged on for years. While the classic rivalry between Netscape Navigator and Microsoft Internet Explorer has long passed, we are now facing a broader field of competition. There are currently four web browsers competing for space in your hard drive, and we've drawn up this list of their advantages and disadvantages to help you choose.
Machine learning is all the rage nowadays, and few vendors are providing as many solutions powered by this new technology as Microsoft does. Office 365 includes “intelligent” functionality for analyzing your employees’ time and coaching them on how to use it more efficiently.
Small- and medium-sized businesses (SMBs) are unique, because they cater to specific markets within a local community. As a small-business owner, you have a responsibility to protect whatever data you gather from your customers. In fact, data protection should be on top of your priority list.
Every computer user must be well-versed in various office programs, including Microsoft Excel. If you only know a few basic commands, you haven't fully mastered Excel. Here are a few features that can make your life easier.
Pie and Sunburst Charts
Everyone knows that bombarding stakeholders with endless numbers and decimal points is the wrong approach.
Facebook isn’t worth over $480 billion because people use it for just selfies and political rants. Businesses of all sizes and from all industries are using it to attract and engage customers, and yours should too. Aside from purchasing targeted advertisements, there are a host of free strategies to generate business with your SMB’s Facebook page.